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How Tariffs Could Impact the Cost of Fitness Equipment

How Tariffs Could Impact the Cost of Fitness Equipment

Ryan Bunty |

Over the past few years, fitness enthusiasts and gym owners alike have noticed a steady rise in the cost of fitness equipment. While inflation and supply chain disruptions have played a role, a lesser-known but equally powerful factor is tariffs — taxes imposed by governments on imported goods. If you're wondering why your next dumbbell set or treadmill might come with a higher price tag, tariffs could be a big part of the answer.

What Are Tariffs?

Tariffs are taxes applied to goods imported from other countries. Governments use them for several reasons: to protect domestic industries, retaliate against unfair trade practices, or generate revenue. When tariffs are placed on fitness equipment imported from countries like China, the added cost often trickles down to consumers in the form of higher retail prices.

The Fitness Industry’s Global Supply Chain

Most fitness equipment — from free weights and resistance bands to advanced cardio machines — is manufactured overseas. China, in particular, has long been a dominant producer of affordable, mass-produced fitness gear. When the U.S. government imposes tariffs on Chinese imports, companies importing these goods either absorb the cost (reducing their margins) or pass it along to customers.

What This Means for Consumers

News broke today that the US & China reached a trade deal. The new deal reduces the current tariff of 159% down to 42%. While this is great news because it ensure the supply chain of fitness equipment into the US, it is too large of a tariff for companies to absorb. Consumers can expect the following:

  • Higher Prices: A 42% tariff could mean a $100 set of dumbbells jumps to $142. But we all know retailers will price it at $149.
  • Limited Availability: Some suppliers might reduce their product lines or order volumes to manage costs, leading to shortages or delays. Many suppliers may reduce the number of products the offer and only carry stock of their top sellers.
  • Shift Toward Domestic or Alternative Markets: Brands may explore manufacturing in other countries or in the U.S. This is unlikely because manufacturing outside China will likely be more expensive, enough to compare with the tariff increase. Supplier's wouldn't risk the quality of their product unless it was a significant savings. 

Impact on Gyms and Fitness Businesses

For gym owners and fitness studios, the implications are broader:

  • Increased Startup Costs: New businesses may find it more expensive to outfit a space with essential equipment. This might lead to less new gyms opening.  membership costs.
  • Higher Maintenance and Replacement Costs: Existing gyms will face increased costs when replacing worn-out or broken equipment.
  • Membership Fee Pressure: Some gyms may need to raise membership fees to offset higher operating costs.

Long-Term Outlook

While tariffs can create short-term disruptions and cost increases, they can also stimulate domestic manufacturing and innovation. However, this shift takes time — and consumers may feel the pinch until new supply chains and domestic capacity catch up.

How to Navigate the Changes

Here are a few tips to stay ahead:

  • Buy in Bulk or During Sales: Watch for seasonal discounts and clearance deals.
  • Consider Secondhand: Quality used equipment is a smart way to save.
  • Support Domestic Brands: Companies manufacturing in the U.S. may be less impacted by tariffs and offer more stable pricing.

Final Thoughts

Tariffs are a complex piece of the global trade puzzle, but their effect on fitness equipment prices is real and increasingly noticeable. Whether you're a home gym user or a business owner, staying informed and flexible in your purchasing strategy can help you weather the impact of rising costs.